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 NewTek Announces LightWave 3D for Print Posted by: amigo
Source: Press Release
Date: Thu Oct 16 2003
San Antonio, TX - October 16, 2003 - NewTek, Inc., manufacturer of industry-leading 3D animation and video products, today announced a special offer for graphic artists and designers artists in the USA and Canada who use the Macintosh platform � Emmy� winning LightWave 3D� for only $795US. LightWave 3D� has already been widely adopted in the print industry, by both freelance graphic artists and artists on staff at major newspaper and magazines. Compelling graphics produced using LightWave 3D� have appeared on the covers and in the interiors of Time, Newsweek, Popular Science, Reader's Digest Illustrated Books Out There Series' Search for Intelligent Life and countless other books, magazines and newspapers.
�Apple has long been a dominant force in the DCC space, especially for print,� said Jim Plant, CEO and President of NewTek. �We�re pleased to bring Mac-based graphic and design professionals an opportunity to add LightWave 3D to their pipeline at such an incredible price.�
NewTek's LightWave 3D offers one of the most complete professional toolsets in the industry at the most affordable price, and is used worldwide for editorial and advertising print graphics, architectural and scientific visualisation, broadcast graphics, games, web and visual effects for film and television. LightWave 3D combines a state-of-the-art photo-real renderer with intuitive and powerful modeling and animation tools, and is often used as a complete 3D production solution.
LightWave has been applied in print in a variety of ways, ranging from dramatic recreations of historic events for newsmagazine covers to product shots for advertising, and everything in between. �In an effort to find 3D software that allows us to generate highly realistic images under tight weekly deadlines, we experimented with several 3D programs. LightWave blew them all away,� says Ed Gabel, Associate Graphics Director at Time Magazine. �Whether a graphic calls for a mechanical drawing, such as a plane crash, or an organic drawing, such as heart surgery, LightWave 3D allows us to generate stunningly real images.�
"I think 3D is a very smart and obvious move for any modern digital artist these days," said Policarpo Wood, visual designer from Austin TX. "When you work in 3D, you add an extra layer of potential to the work you are creating." Regarding LightWave 3D, Policarpo observed, "I've used other packages in the past, and they've always fought with me when it came to realizing my ideas in 3D. LightWave just steps out of the way and lets me be the artist I want to be."
Pricing and Availability
The LightWave 3D for Print Special Offer is available now through December 31, 2003 in the USA and Canada for $795US, at NewTek authorized resellers, Apple Stores, and Ingram resellers. Mac OSX platform with USB port required. For more information on this special offer, see http://www.newtek.com/print.
About NewTek
With headquarters in San Antonio, Texas, NewTek is a leading provider of full-featured video editing, animation and special effects tools including VT[3]�, LightWave 3D� and Aura Video Paint�. NewTek launched the desktop video revolution in 1990 with the release of the legendary VT�. The company�s products are used worldwide on projects ranging from home video to feature film. Recent television and film projects using NewTek software include Children of Dune, Firefly, Taken, Smallville, Star Trek: Enterprise, Star Trek 10: Nemesis, Daredevil, Spy Kids II, We Were Soldiers, Panic Room, Hart�s War, Driven, A.I., Oscar�-nominated Jimmy Neutron: Boy Genius, Final Fantasy, Blackhawk Down, The Time Machine and Star Trek: The Motion Picture - Director�s Edition DVD. Recent game titles include Doom III, Unreal Tournament, Serious Sam for XBox, Age of Mythology, Civilization III, Dead to Rights, Baldur�s Gate II, EverQuest and Escape From Monkey Island. Website: http://www.newtek.com
Related Links: NewTek Inc website
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