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IRIDAS Releases SpeedGrade
Posted by: amigo
Source: Press Release
 Date: Tue Dec 16 2003
Munich, Germany - December 16, 2003 - IRIDAS, a leading innovator of high-performance digital intermediate solutions for the film, broadcast and digital content creation industries, today announced the release of SpeedGrade, a new approach to color correction that allows real time primary and secondary correction of 2K frame sequences at any point in postproduction -- or even on-set. Now, everyone involved in production and postproduction can get an accurate impression of the finished film, long before the completed work is rendered out.

Instead of altering source material during color grading as conventional color correction systems do, SpeedGrade attaches XML-based color correction parameters to sequence playlists: in effect, it records information about the correction rather than the correction itself. This non-destructive process preserves original color depth and significantly reduces storage requirements making it easy to export color information to asset management, compositing, and editing applications. Once the color correction work is finished, SpeedGrade allows users to render the frames to disk for final output.

SpeedGrade opens up the color correction pipeline in several ways. For example, a production working with frame-based acquisition of image data can use SpeedGrade to previsualize footage right on set to give the director of photography and the director more accurate playback. In postproduction, SpeedGrade allows colorists for the first time to contribute at any point in the process. Since the XML-based color correction information can be shared with artists using FrameCycler Professional and DDS playback applications, artists can now see how the completed footage will appear while working on their frames in full color resolution. It is also easy to run "what if" scenarios in the screening room before the frames are finalized to compare different versions of a sequence progress.

SpeedGrade's architecture is completely open: colorists can create their own grading algorithms and load them easily. Even SpeedGrade's user interface is fully customizable. SpeedGrade supports layering of multiple grading algorithms with no loss in playback performance, so colorists can start with an overall color correction and then open new layers to do fine-tuning with secondary grading set-ups. The open XML-based parameter exchange architecture also allows artists to work with their existing node-based compositing systems to give compositors real time feedback.

With SpeedGrade integrated into the postproduction workflow, the colorist can enter the process early to establish the "look" while artists are still working on the frames. At the end, instead of starting from scratch, the colorist fine-tunes and optimizes the footage for the final output process.
The SpeedGradeRender node generates high quality output using the full bit-depth of the source frames including 8-bit lin, 10-bit log, 16-bit, and even floating point formats.

"This is a radical change in color grading that will realign the whole digital intermediate workflow," said IRIDAS CEO, Lin Sebastian Kayser.
"Until now, color work has been relegated to the end of the post production process where the opportunities for creative interaction and collaboration are limited, or even non-existent. SpeedGrade throws those limitations out the window. It invites color into every stage. Any decisions made throughout postproduction can now take color into full consideration."

SpeedGrade runs on a regular PC workstation and does not require proprietary hardware. This release supports the Microsoft Windows 2000/XP and LINUX operating systems. An Apple Mac OS X version will be released on Q1, 2004. The application comes in two packages: SpeedGrade RAM uses RAM-buffering playback technology and is suitable for individual workstations or even on-site laptops. SpeedGrade RT uses a disk-based playback engine for use with uncompressed, film resolution sequences of unlimited length. Both packages are available from IRIDAS at +49 89 330 40 982, and IRIDAS USA at (818) 951-8927. For further information, including pricing, please contact IRIDAS directly, or visit ww.iridas.com.

About IRIDAS

IRIDAS is a leading innovator of high-performance digital intermediate solutions for the film, broadcast and digital content creation industries. It delivers products and services that address the full spectrum of uncompressed playback needs ranging from straightforward review of frame sequences, to advanced stereoscopic digital projection with multi-channel sound. IRIDAS applications are used by major animation and post-production houses including ESC Entertainment, Digital Domain, Warner Bros. Feature Animation, and Industrial Light and Magic, as well as by freelance digital artists. IRIDAS was founded in 2000 and is an independent, privately held company headquartered in Munich, Germany.


Related Links:
IRIDAS website


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